Municipality of Zaanstad – ‣ Roos Rademaker

Local Heroes

My favorite projects are the ones in which I’m involved from the get-go. During the launch of Local Heroes, a social service for young people from the Municipality of Zaanstad, my role was on the strategic and managing side, in which I was responsible for the brand strategy, website design, copy, visuals, influencer videos, and media toolkit for partners.

Roos is a great partner in launching a community or new product/service, who creates optimum conditions for success. As an experienced digital marketer, Roos is versatile - and brings out the best in her teammates.

Roos is quick, easy to work with and always ready to take on new challenges. Very easy to brainstorm with. For our campaigns we have gained publicity, so I'm glad she moved closer to home, although communication has always been quick and good.